Free merchant tool

How much does one bad review really cost?

Most owners underestimate how badly a single 1-star review hurts their rating. Enter your numbers, see the drop, and find out how many 5-star reviews you need to recover.

Your numbers

Run the scenario.

Math is straight from how Google calculates average rating — we don't need any data from you to estimate this.

The damage

3 new 1-star reviews drop you from 4.60 → 4.51

Today: 4.60 ★

After bad reviews: 4.51 ★

Rating drop

0.09 ★

Per Google's average formula.

5-stars to recover

27

Consecutive 5-star reviews to return to your prior rating.

Why this matters

Most negative reviews come from solvable problems — slow service, billing confusion, a one-off bad day. The merchants who keep their rating high catch these complaints privately, before the customer ever opens Google.